Free Essays on Alcohol Abuse

In reference to alcohol abuse among students, the theory that â€Å"the crux of the problem is the behavior of the drinker, not the quantity of alcohol consumed† is a valid one. The actions taken by drunken students are the fault of society’s denial of our students’ alcohol abuse and our inaction to resolve the issue. Our students need to develop a sense of personal responsibility, and our government along with our schools need to help our students develop it. How can we blame our students for the actions they chose to make in a situation that we never taught them to deal with or handle? We, as a whole, must recognize students’ alcohol abuse as a serious problem in our society, accept that it is our fault due to our denial of the issue, and begin to teach our students, at a young, how to deal with those kinds of issues, situations, and problems. â€Å"More than 1,400 college students die each year in alcohol-related incidents; mostly from falls, drowning and automobile accidents†(Binge Drinking). Obviously, the ‘Just Say No’ Campaign is failing. It seems as though we are telling our kids to just say no because we don’t want to make an effort to explain the harmful effects and consequences of consuming alcohol. Furthermore, we are ignoring the fact that one day they will be Castro 2 drinking and we must prepare them to deal with the situations they may face. If our students had been taught at an early age to avoid high altitudes, deep waters, and driving vehicles after consuming alcohol, the number of alcohol-related deaths would significantly decrease; however, this growing problem is not being dealt with in an effective way. Americans must recognize and accept alcohol abuse among students as a serious problem before anything can be done to correct the situation. In addition, students must also recognize and acknowledge their abuse of alcohol. Our students need to develop a sense of personal responsibility... Free Essays on Alcohol Abuse Free Essays on Alcohol Abuse In reference to alcohol abuse among students, the theory that â€Å"the crux of the problem is the behavior of the drinker, not the quantity of alcohol consumed† is a valid one. The actions taken by drunken students are the fault of society’s denial of our students’ alcohol abuse and our inaction to resolve the issue. Our students need to develop a sense of personal responsibility, and our government along with our schools need to help our students develop it. How can we blame our students for the actions they chose to make in a situation that we never taught them to deal with or handle? We, as a whole, must recognize students’ alcohol abuse as a serious problem in our society, accept that it is our fault due to our denial of the issue, and begin to teach our students, at a young, how to deal with those kinds of issues, situations, and problems. â€Å"More than 1,400 college students die each year in alcohol-related incidents; mostly from falls, drowning and automobile accidents†(Binge Drinking). Obviously, the ‘Just Say No’ Campaign is failing. It seems as though we are telling our kids to just say no because we don’t want to make an effort to explain the harmful effects and consequences of consuming alcohol. Furthermore, we are ignoring the fact that one day they will be Castro 2 drinking and we must prepare them to deal with the situations they may face. If our students had been taught at an early age to avoid high altitudes, deep waters, and driving vehicles after consuming alcohol, the number of alcohol-related deaths would significantly decrease; however, this growing problem is not being dealt with in an effective way. Americans must recognize and accept alcohol abuse among students as a serious problem before anything can be done to correct the situation. In addition, students must also recognize and acknowledge their abuse of alcohol. Our students need to develop a sense of personal responsibility...

Coordinating Conjunctions

Coordinating Conjunctions Coordinating Conjunctions Coordinating Conjunctions By Sharon Coordinating conjunctions are some of the handiest, dandiest words in the English language. Essentially, they help us string our thoughts together in a way that is complex and meaningful, and without them writing would be very short and choppy. You can remember the coordinating conjunctions by memorizing the word: FANBOYS = for, and, nor, but, or, yet, so Coordinating conjunctions are used between independent clauses, and paired with a comma. For example, the following sentences can be combined with a coordinating conjunction: This place has the worst food I have ever tasted. I will never eat here again. Combined with a comma and coordinating conjunction: This place has the worst food I have ever tasted, so I will never eat here again. Some other examples: I love you, but I can not marry you. I want to go to the store, and I want to go to her birthday party. He had not known her long, yet he felt very close to her. Coordinating conjunctions are some of the most commonly used words and very easily misused by leaving out a comma or putting it in the wrong place. Be mindful that the parts you join are complete sentences that can stand alone. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:70 Idioms with HeartFive Spelling Rules for "Silent Final E"What Is the Meaning of "Hack?"

Case study 19 Research Paper Example | Topics and Well Written Essays - 750 words

Case study 19 - Research Paper Example In a free market, lower priced products are likely to attract more customers compared to those with higher prices. In most cases, customers are very sensitive to prices and some organisations have capitalised on this where they lower the prices while at the same time trying to retain value. Mr Herrera is therefore reluctant to put higher price mark-ups as these would scare away his loyal customers which may result in loss of sales and ultimately loss of profits. However, his stance on the issue of pricing almost destroyed his business in that the revenue generated could not offset the cost of maintaining the buildings as well as high budgets on advertising. It can be noted that the total operational costs are slightly higher than the revenue generated though the customers still believe that he offers good quality on his project. Noble as it is to retain the loyal customers, it is also important to ensure that that the business is also able to sustain itself for long term benefits. Essentially, business is meant to generate profits which can cover all the operational costs. 2. The concepts of demand, price and profits are interrelated in various ways. Demand refers to the number of customers willing to purchase a product. â€Å"Marketing’s main thrust and skill is demand management, namely to influence the level, timing and composition of demand in pursuit of the company’s objective,† (Kotler 1999 p.46). The major objective of business is to satisfy the needs and wants of the customers profitably. However, in some instances, there may be over demand of goods and there is need for the marketers to try to reduce demand or change its timing. Demand affects the pricing of the product in different ways. There may be need to increase the price in order to offset the imbalance in revenue generated which may be recorded. An upsurge in demand where the price remains

Access to Special Education Case Study Example | Topics and Well Written Essays - 1750 words

Access to Special Education - Case Study Example While there are numerous approaches which have been adopted in combating HIV/AIDS, it has become essential to enhance the general knowledge of the population regarding the disease. In Zimbabwe, 15% of the population in the country have been infected by the disease (UNAIDS, 2012). This is worrying statistic which requires immediate action for the country to achieve the MDG goal number 6 of the United Nations. While the country has made significant progress and resulted in reduction of people infected with the disease, there is still a challenge in developing a long term solution. The programmes adopted within the country to fight the epidemic are commonly spearheaded by the National AIDS Council (NAC), non- governmental organisations, and Intergovernmental organisations, academic and religious organizations. These organizations have achieved a significant impact in the fight against HIV/ AIDS within the country. An education programme focusing of the young people will be implemented seeking to integrate education on HIV/AIDS within the school curriculum. Both private and public schools are believed to have the capability and significant influence on the information spread among the young generations within the population. The integration of and education programme for AIDS will be critical in ensuring the young people understand the nature of the epidemic and specific actions which they can take in prevention of the disease. Specific emphasis on prevention will be focused on the adolescents and early adulthood when the people become sexually active. The scope of the content presented within this programme will be determined locally in order to ensure consistency with the community and parental values of the society. Community participation in the projects will be critical in the programme because of some controversial issues which regard social values and norms of the people. The disease

The Adventures Of Huckleberry Finn Essay Example for Free

The Adventures Of Huckleberry Finn Essay Have you ever thought of running away for your own freedom? In Mark Twain’s The Adventures Of Huckleberry Finn, the river isn’t mean for transportation anymore, the river means the whole lots for Huck and Jim, because it is a way for them to have freedom. The river also influenced in Mark Twain’s writing this book, through his childhood, he spent the most living in the river. River ends up symbolizing freedom for those from captivity to freedom in the state of Ohio. The restrictive society makes Jim and Huck run away for freedom, Jim wanted to get away from slavery, and Huck had to faked his death to get away from his father, so the river is the only route they can take if they want to be free in both in that present moment and their respective future. To Huck, the river represents a life beyond the rule of society, and that’s a life he could get used to. Racism had played a big role during the time period the book took place. If you were white you were a free man. If you were an African American you were doing hard labor. A quote from the book describes the color aspect and the whole African American versus white issue of freedom. ‘’Why, they said he couldn’t be sold till he had been in the state six months, and he hadn’t been there that long yet† (Twain, p. 27). So, most of the time in the book, Jim had to hid himself from the outside world, because he was still enslaved. For the conclusion i picked a quote by Eleanor Roosevelt, the quote related to Huck’s adventures. â€Å"With Great Freedom Comes With Great Responsibility. ’’ While on their way to freedom, Jim and Huck been through all kinds of dangerous situations. Huck’s survival knowledge was really important during his adventure, He is an intelligent guy, he used his survival knowledge to hide himself and Jim. Most of his ideas come from Tom Sawyer, Widow, and his father. As the adventures goes on, Huck learns that freedom comes with great responsibility, the responsibility to decide for yourself how to be a good, moral person.

Generation What? An Outcast of Generation X :: Essays Papers

Generation What? An Outcast of Generation X Reflecting upon my writing is one of the most difficult tasks I have ever been asked to do. Looking back upon my work, I realize that this is one of the most important papers I have written. Not only was this piece the first paper I have written for a writing studio, it also enabled me to release some of the frustrations I have with my generation. Generation X. Slackers. Twentysomethings. There has been so much written about this group. There have been countless attempts by the media to analyze them. The media panders to and laughs at them, almost in the same breath. They discuss the group's alienation and disaffection, and their pride in multiculturalism. The media mocks their seemingly constant depression and applauds their tolerance and open-mindedness. Movies such as Reality Bites and Singles show this group in all its glory. Most people in this age group watch these movies and feel a connec tion with them. The backdrops of these characters' lives, and the experiences these characters face are similar to their own. However, I, as well as many of my peers, cannot relate to any of the so-called "Gen eration X" movies, TV shows, music, etc. While we are all in the correct age group, these forms of entertain ment are for the products of a white, middle-class, suburban upbringing. This category leaves out a con siderable amount of young Americans. The whole concept of a Generation X reminds me of junior high school, where knowing the right people, wearing the right clothes, and listening to the right music means status and popularity. Back in junior high, there was the popular crowdrich kids, ath letes, and beautiful people. These popular people had one thing in common conformity. They all wore the same type of clothes with the same brand names. They went to all the socially key functionsparties, dances, etc. As much as twentysomethings would like to think they have progressed beyond this point, they have not. Generation X also has a popular crowd. Instead of going to the socially key parties, they attend concert events like Lollapalooza and Woodstock '94. Instead of going out of their way to look like everyone else, they go out of their way not to look like everyone elseand end up looking like everyone else in the process. The audience at a Lollapalooza concert is a study in nonconformist conformity.

Orange County’s Own Wave of Ska Essay

Throughout history, many musical cultures have affected others. Whether it be by new governmental forces coming into power, or through migrations of populations into a different areas, music travels just as well as the humans that produce it do. In the mid 1990’s, the relaxed beach towns of Orange County rose to be one of the major hotspots of the 3rd wave Ska generation in the United States, being the hometown to well-known bands such as Reel Big Fish, Sublime, and No Doubt. Ska music is known for its energetic beats, melodic horns, and reggae vibe. The third wave ska scene in Orange County attracted young kids from the suburbs out to a community, developing a unique sense of style and culture — celebrating individuality, fun, and a carefree attitude, staying true to the Orange County beach culture. The beginnings of the Ska genre can be traced to the island nation of Jamaica in the mid 1950s. Initially, it was defined as â€Å"a kind of ham-fisted combination of American rhythm and blues and Caribbean folk styles, such as calypso and mento† (Selvin). This melting pot of sounds was credited to the fact that post World War II, the inhabitants of Jamaica were able to listen in on American radios due to American soldiers’ stationings. Tourism and other outside forces have always had an influence on Jamaican music, with textbooks coining that â€Å"Caribbean musics have participated in significant ways in globalized networks of music-making†¦ that have historically emerged in response to travel in the Caribbean† (Nettl 345). With Jamaica’s music culture being accepting and adapting to outside instrumentation and styles, they were able to create a genre that appealed the to United States as well. With warm weather found in all twelve months throughout the year, a relaxed coastal feel throughout the area, and a strong teenage population, Orange County in southern California made for the perfect location for a brand new era of Ska music. With many rock alternative bands such as Nirvana, Red Hot Chili Peppers, and Stone Temple Pilots emerging in the late 1980s and early 1990s, their hardcore, energetic music did not completely comply with the easygoing demeanor of Orange County. The rise of rock alternative though did create a gateway for the new, third, wave of ska. Compromising both with the popular alternative scene and with the relaxed reggae-centric vibe of conventional ska, the Third Wave Ska movement was formed. Throughout the 1990s many small ska bands loosely formed. Rooted from childhood friends to garage parties, the initial intentions of this genre were to create a subculture for teenagers to escape and somewhat rebel from Orange County’s conservative norm. As the neighborhood concerts and beach music festivals grew and grew around this time period, so did the genre of music itself. Seemingly overnight, the once seldomly known style of ska became a growing fruit, ripe from the county of Orange. Recognition of this craze continued, both by word of mouth as well as in the media. â€Å"The Orange County Register first mentioned the invasion in May, 1996, with a piece that asked ‘Is ska Orange County’s next big thing’ Many OC acts were now benefiting from the success of No Doubt, and Sublime, including ska-punkers Reel Big Fish and Goldfinger† (Apter 164). Once Orange County local acts were now topping Billboard Charts and receiving much airplay across the nation. Anaheim native band No Doubt’s smash 1995 single â€Å"Don’t Speak†, a mellow ska-centric song, was at the number one spot on Billboard’s â€Å"Hot 100 Radio Airplay† chart for sixteen weeks and was also nominated for Song of the Year at the Grammy’s. Along with No Doubt’s success, other Orange County ska bands such as Sublime, The Aquabats, and Slightly Stoopid were able to follow. Despite its tremendous success, it is important to remember ska’s humble beginnings and that it still is prevalent in its birth area. With an aggressive alternative scene in the Los Angeles area, the relaxed ska appealed to most teenagers living within Orange County. Events such as the Van’s Warped Tour and summer beach concerts made it easy for the third wave ska movement to be seen by many throughout the area. Due to Orange County’s conservative culture, there exists a bit of animosity from parents whose children listen to the liberal genre. Composed with fast paced reggae-influenced instruments and with lyrics hinting to marijuana usage, alcohol, and even sometimes drugs, many were disrupted by the controversial messages the songs gave to the teenagers that listened to them. Aside from the belligerent ideas that may come from the genre, ska is mostly known for being a high-energy style with a hint of rapping vocals mixed with a few harmonies that all transform into having a feel good time with others. The history of ska still is prevalent in the beach areas of Orange County. Even though it is not as popular as it once was, it has branched out and gave rise to more reggae based bands nowadays. Teenage offspring trying to go against conservative mindsets of their parents have always found a musical outlet, as will their offspring. This outlet can have both negative and positive effects on oneself, depending on how they interpret this high energy, beach-vibe style. An alumni of this culture may still be dressed in board shorts, a ripped up tank top, a pair of Rainbow sandals as well as a pair of cheap sunglasses. Even though some have outgrown the style, it will be remembered from them that ska was the source of their most memorable teenage experiences. Works Cited Apter, Jeff. Gwen Stefani & No Doubt: A Simple Kind of Life. London: Omnibus, 2008. Print. Nettl, Bruno. Excursions in World Music. Upper Saddle River, NJ: Pearson, 2011. Print. Selvin, Joel. â€Å"A Brief History of Ska.† San Francisco Chronicle 23 Mar. 2008: n. pag. Print.

Moral panic

The public has always used the Mass Media as the primary source of information about most topics especially crime. The Mass Media has the power to convey messages and ideas to a large audience but how truthful or factual these messages are has long been a debate of sociologist, due to news broadcast being so criminogenic for example, Ericson et al (1987). â€Å"Study of news-making in Toronto found that a remarkably high proportion of news was about deviance and control.Ranging from 45. % in newspaper to 71. 5% on radio stations. ( Maguire,Morgan and Reiner 2012, p. 248) Therefore this use of Media may create fear amongst the public which in turn causes â€Å"Moral panic† and â€Å"Folk Devils†. Therefore I will outline and Illustrate the term â€Å"Moral Panic† and the effect it has on the public, also aiming to show the role the Media plays in creating panic. â€Å"Moral panic†is a term used to describe groups or subculture as a threat to the way of lif e for society's, norms and values.There are several organisations who claims a oral breakdown such as the â€Å"Mass Media, Politicians and churches†(Tim Newburn 2013, p. 96). Stanley Cohen's research into the Mods and Rockers gave a clear view of the media classifying these subcultures as deviant and creating panic amongst the public. Cohen's had three main ideas to illustrate how â€Å"Moral Panic† was created during the 1960s. Firstly Exaggeration and Distortion. â€Å"The exaggeration of seriousness†¦. the proportion engaged in violence†. Secondly Prediction. † Media coverage regularly assumed events would be even worse†.Lastly Symbolisation † Mods and Rockers appearance became associated with delinquency and deviant behaviour. (Tim Newburn 2013, p. 97). This indicates that the Media's use of emotive language used in broadcast and newspapers created â€Å"Folk Devils† of these subcultures and wide scale panic in Britain and subs equently creating stigma towards Mods and Rockers. However there has been criticism of the â€Å"Moral Panic† Theory. Jewkes (2004) states that the audience may not be as receptive to the â€Å"Moral Panic† as Cohen mentioned. Tim Newburn 2013, p. 101).This indicates that the public are more aware of issues in society and are able to think rationally without becoming fearful of news reports. Secondly â€Å"an occasional over-reading of the extent of â€Å"panickyness† in media representations†. This demonstrates that Cohen had no real evidence to prove that â€Å"moral panics† created panic amongst society, as it would be difficult to measure the level of concern throughout communities. To conclude â€Å"Moral Panic† may sometimes be created by the Mass-Media through the se of emotive and sensationalised heading to make a story more entertaining or appealing to its audience.Through this process they create fear amongst the public and stigmat ize subcultures which in turn may cause these social groups to be the truth out for themselves and come to their own conclusion without relying on the media as a primary source of information.

Brand Loyalty Depends On Brand Elements The WritePass Journal

Brand Loyalty Depends On Brand Elements Introduction Brand Loyalty Depends On Brand Elements IntroductionReferencesRelated Introduction A brand is a design, term, name, or any feature used to identify the products or services of a seller from the ones of other sellers in the market (Jacoby and Chestnut, 1978). Although there is a large body of research on brand loyalty in marketing literature, the relationship between brand loyalty and brand elements has not always been well documented or understood. In this essay, the contention of whether brand elements play a significant role in influencing the loyalty of consumers shall be raised. First, a definition of brand loyalty and brand elements will be outlined, followed by arguments for and against the claim that brand loyalty is dependent on brand elements. In so doing, this essay will draw on marketing and consumer behaviour literature as well as case studies from well-known brands to illustrate the arguments. Brand loyalty has been considered as the conscious or unconscious decision of a consumer to continually repurchase a brand (Keller, 2007).   Brand loyalty has always represented one of the top priorities for a brand. Brand giants such as Coca-Cola and Pepsi for example, frequently bring out brand loyalty promotions such as â€Å"My Coke Rewards† and â€Å"Pepsi Stuff† in order to retain its committed consumers (Dick and Basu, 1994). Conversely, brand elements refers to the different components that make up a brand. These can include both internal and external elements. Internal elements, for example, include brand personality and promise whilst external elements refer to associations, image and positioning of a brand. Building from these two key concepts, it may be argued that brand loyalty can only be achieved if a number of effective brand elements are firmly in place. Some have argued that external elements such as brand positioning are critical in cultivating trust between the consumers and the brand (McCole, 2004). Brand positioning refers to the aspects of the brand used in the specialization of the organization, its target market, the unique value of the company and the benefits a consumer would acquire from buying its products and services.   Brand positioning also expends effort in differentiating a company over competitors. It is therefore possible that it is only once a consumer acquires greater knowledge and clarity of a company’s specialization, unique value and potential benefits, that he/she will be more likely to repurchase the product and therefore ensuring brand loyalty (Aaker, 1995). In a similar vein, the element of brand promise can also be seen to play a major role i n brand loyalty. Brand promise refers to the particular element that consumers expect to be delivered by the company each time the consumer purchases an item and/or service. By this definition, brand promise is a multi-level element as it involves factors such as expectation, interaction of employees to meet these outcomes and delivery (Cowley, 1991). If each of these elements is in place, consumers are much more likely to express loyalty to the brand. An additional argument that supports the claim that brand loyalty is dependent on brand elements can be drawn from examining one of the internal elements; brand personality. Every brand can be said to carry its own unique brand personality. Brand personality personifies the brand in terms of human characteristics and traits (Kapferer, 2008; Aaker, 1995). A brand without personality and warmth, for example, is likely to garner zero loyalty from consumers and will be much more sensitive to prices (Uncles Goodhardt, 2004). A positive and distinctive brand personality on the other hand, is much more likely to elicit favourable outcomes such as increased preference, usage and loyalty (Aaker, 1997). There is a well-established body of literature that highlights that a clear brand personality not only enhances brand preference but improves loyalty (Kressman et al 2006) but also allows consumers to express and project their ideal selves to others (Belk, 1988). The brand becomes an extension of the consumer’s self. Brand personality, can therefore be shown to play a critical role in allowing consumers to connect on a personal level with a brand and hence be more likely to leave a long-lasting positive imprint that leads to repurchase and gradually builds up brand loyalty. However, it may also be argued that brand loyalty can also be build up, independent of brand elements. This argument focuses on the importance of strategy, rather than brand elements. An example to illustrate the importance of strategy can be seen from the changes that have occurred in marketing over the last decade. For example, due to the advances of web 2.0 and social networks, traditional marketing practices of examining consumer trends, conducting focus groups and assessing demographics have been supplemented by social media marketing on social networks, videos and blogs. The number of companies and businesses leveraging the social network platform to connect with consumers via fan pages is increasing every day and global companies such as Coca-Cola, Mercedes-Benz, Starbucks, Disney, New York Times, Red Bull, to name a few, are now prominent fixtures on social networks. Coca-Cola, for example, allowed two of its fans who created the brand’s Facebook fan page to continue t o manage it on Facebook. It is not surprising therefore, that Coca-Cola has now amassed over thirty-four million Likes worldwide. Starbucks has similarly demonstrated the importance of a social media marketing strategy in the creation of â€Å"My Starbucks Idea†, a site that allows consumers to submit suggestions that are reviewed and often implemented. As market research has indicated that more than 80% of individuals who â€Å"Like† a brand or product on Facebook are loyal consumers (DDB Worldwide, 2010), new strategies of social media marketing and innovative fan pages are increasingly becoming important in the success of a brand. Elements such as brand image and personality may have been important ten years ago, but brand loyalty can now be independent. One may also adopt a perspective that unites the opposing arguments and postulates that brand elements are important, but not requirements of brand loyalty. Instead, a number of other factors are important such as in the case of â€Å"Spurious Loyalty† in which customers may repurchase a brand due to situational constraints or out of convenience. Moreover, it has also been suggested that brand loyalty contains a considerable degree of pre-dispositional commitment towards a brand that has nothing to do with the brand elements (Punniyamoorthy and Raj 2007). As there are no specific theories and approaches that address the question of brand loyalty and brand elements, it is difficult to provide a definitive answer. However, over the course of the essay, it has become apparent that brand elements do play a pivotal role in brand loyalty and that consumers are likely to repurchase a brand because they perceive the brand to serve their product needs by offering the right features of the product, price, quality and image as well. However, it has also become clear that brand loyalty is grossly influenced by decisions that take place independent of brand elements. In conclusion, a balance between both arguments would definitely be most effective for addressing the claim. In the future, a greater body of work is necessary to aid researchers, scholars and marketers to come closer to understanding the multi-dimensional nature of brand loyalty. References Aaker, D. 1995. Building Strong Brands, Free Press, New York. Belk, R. W. 1988. Possessions and the extended self. Journal of Consumer Research, 15, pp. 139-168. Cowley, D. 1991. Understanding Brands, Kogan Page, London. DDB Worldwide OpinionWay Survey. Facebook and Brands. October 2010. Dick, A. S. and Basu, K. 1994. Customer Loyalty: Toward an Integrated Conceptual Framework. Journal of the Academy of Marketing Science, 22, pp. 99-113. Jacoby, J. Chestnut, J. 1978. Brand Loyalty: Measurement Management, Wiley, New York. Kapferer, J. 2008. The New Strategic Brand Management, Kogan Page, London. Keller, K. 2007. Strategic Brand Management, Prentice Hall, New Jersey. Kressmann, F., Sirgy, M., Herrmann, A., Huber, F., Huber, S., and Lee, D. 2006. Direct and indirect effects of self-image congruence on brand loyalty. Journal of Business Research, 59, 955-964. McCole, P. 2004. Refocusing marketing to reflect practice: The changing role of marketing for business, Marketing Intelligence Planning, Vol. 22 Issue 5, pp.531 539. Punniyamoorthy, M and Prasanna Mohan Raj. 2007. An empirical model for brand loyalty measurement, Journal of Targeting, Measurement and Analysis for Marketing, Volume 15, Number 4, pp. 222-233. Uncles, L Goodhardt, M. (2004), Understanding Brand Performance Measures: Using Dirichlet Benchmarks, Journal of Business Research, Vol.57, Issue12, pp.1307-1325.

German Teenage Slang

German Teenage Slang The following is a handful of German slang that can be heard at times from teenagers. Keep in mind that not all German teenagers speak this way and that slang may vary from region to region.   A-L ugeln - to flirtabgallen - to throw upAmateurlocken - matted hairAtze - buddyBarrio - hang-out placeBD - stupidbuggi - to not care (Das ist buggi - Es ist mir egal – I don’t care)Bà ¼ffelbude - schoolchillen - to chill, relaxcremig - coolDrahtfresse - teenager with bracesDrinni someone who stays home all the timedissent - to get upsetdullie - dumb personEmo - from Emotional Hardcore Punk, signifies an emotional personfitnieren - to train in a fitness centerfriedhofsblond - gray-hairedFresskick - eating frenzyfroggy - crazygediegen - coolgruscheln - comes from grà ¼ÃƒÅ¸en (greet) and kuscheln (cuddle)Gà ¼llebunker - toiletHasenhirn - an idiotHeulsuse - woman that cries a lotHirni - an idiotHomie - buddyHood - neighbourhoodIkeakind - a Swedeimba - cooljedn - auf jeden Fall – absolutely/ of courseKackpappe - toilet paperknorke - awesomeKà ¶rperklaus - clumsy, awkward personKP - kein PlanLabertasche - blabbermouthlolen – to laugh out loudlush - cool M - Z Mcdreamy - Prince CharmingMOF - Mensch ohne Freunde – Person without friendsmà ¶bt - nerve-rackingMcDonalds – overgrown eyebrowsmegamßig – super bigOmega – loseroverlappt – totally uncoolphat – very goodrolexen – to boastSchnaddadeng! – Here, look!swag - very cooltrollig – dumbUnderbomber – underwearunst – coolvolle Mà ¶hre – awesomewambo – grosszappo – the end Also check out an overview of German youth slang over the 20th century by Spiegel.de

Report 'Holyhead to Cowes' Essay Example | Topics and Well Written Essays - 2000 words

Report 'Holyhead to Cowes' - Essay Example It is in line with this that the report was prepared to give stakeholders a very vivid idea of the final costing and planning of the event. The report focused on key aspects of the planning that has been done so far and how the event is hoped to be delivered on the due date. Key areas of planning that has been put in place so far include completed work structure, costing structure, health and safety preparations, risk management, and communication plans. Based on these preparations that have been completed, it has been concluded that the university is in a position to successfully start off its race on the planned date. 2.0 Event Management 2.1 Pre-planning The pre-planning focuses on answering the 5W questions (Brenke &Wagner 2006). On the question of why the event is important, it would be noted that this is an event that will serve as a platform for the union to be of relevance to its society through the raising of fund to support society welfare. On the question of what will be p resented at the event, a simple answer of a cycling race will be given. There will be detailed information on where the event will take place but this could be summarised as following a route from Holyhead to Cowes. The event is planned to take place on the 4th of May 2014, in the open lanes of the identified route from 6am to 5pm on each day; and this answers the question of when. Lastly, the question of who is answered by identifying the stakeholders of the event, who include executives of the union, event planners, cyclists and community members 2.4 Event overview Generally, this is an event of fund raising cycle ride that is to take place from Holyhead on Angelsey to Cowes. The event can therefore be said to be made up of two major broad goals, the first of which has to do with the need to have a cycling race in place for selected cyclists. As part of the cycling component of the event, event planners are expected to gather thirty (30) cyclists in good standing who will be engag ed in competitive cycling sport from Holyhead to Cowes. The second component of the event is the fund raising, which requires the event planners to be in a position to put in place structures that will ensure that philanthropists and other donors give to a good course, which is being championed by WUCC. The whole event is scheduled to take place on the 4th of May, 2014. 2.3 Work Structure The structure of the event is expected to have five (5) major divisions or parts, which will be made up of route management, hotel booking, registrations, operations and marketing. The structure is however expected to follow a multi level approach, meaning that each of the major components will have its own sub divisions. For example under the route management, there is expected to be the appointment of team leaders who will further map out the required areas for the race. Under the hotel booking, it is expected that search will also be made for bike